Archive for March, 2011
When someone gets their first iPhones it is like all their Christmases have come at once – you can use your new phone to do so many fun things, especially with the availability of great applications on the iTunes store. Eventually, everyone finds their way and discovers which apps they like, however, the array of choice can be a bit dizzying for first timers. A few apps such as Flixster and Powwownow’s conference call program will get you off on the right foot.
Flixster is one of the best apps on the internet as it allows you to look up films, read reviews, watch previews and find and book show-times at theatres near you. Best of all this app will introduce first timers to what a well-designed app looks like: the menus are smooth, there is tons of information and everything just works.
Powwownow’s conference call app is another great introduction as it will show you how the iPhone can revolutionise your daily life – business people use this application to keep in touch and run meetings while on the go. This is all incredibly easy to do and you will gain a great appreciation for the iPhones potential as a business tool.
Finally, you might as well pick up Angry Birds. iPhone gaming is all the rage and this app leads the way with its simple, yet addictive gameplay. Unlike the two options listed above, this one will cost you a few dollars, however, it is well worth it for hours of gaming – it will entertain you on buses, trains or during work-time procrastination.
These three apps are a great way to begin exploring your iPhone as they will introduce you to the power of the application – they are a great way to start your collection!
iPhone advertising has become one of the most popular types of promotion since its inception back in early 2008, and thousands of companies have benefitted from it ever since.
The creation of Apple’s App Store has generated millions upon millions of dollars for various companies, and has emerged as a primary source of technological advertisement within almost every industry.
More importantly, it is the App Store that keeps Apple’s competitors at bay due to its enormity and ease of accessibility. HTC has come closest to challenging the market, but it’s Apple’s reliable interface and facilitated payment package which makes the entirety of the experience almost irreproachable.
The market is basically useless for those who either do not use iTunes, the most downloaded audio player on the Web, or have no interaction with technology and do not use any of Apple’s market-dominating mp3 and video players (iPod, iPad and the iPhone).
Companies such as eBay and Amazon have created Apple-friendly applications, which have allowed customers to have access to their company with the touch of a finger.
Not only has Apple’s App Store made it an accessible market, but it has turned the whole industry into a win-win situation, as both Apple and the advertising company stand to benefit.
Thanks to iTunes’ enormous customer base, the iPhone App Store has taken a market filled with consumer fanatics and proposed a money-influenced idea suitable for the music industry.
What has become even more inspiring for both growing and leading industries is that you no longer need an iPhone to access the App Store. With the likes of the iTouch and the iPad now confident sellers in the audio-visual market, you can purchase the goods you are offering on a scale that is no longer limited to just one device.
Talking about Genius, the application that Apple has invented, notably expands the music market even further, as it offers music on a sidebar suited to your audio tastes and merely requires a click of a button to purchase and download music to your media library.
You don’t necessarily have to own an Apple smartphone to benefit from the App Store anymore, as you could have one of Nokia’s Symbian-based Ovi devices or even HTC’s increasingly popular Android phone.
Apple really has set the trend for mobile marketing, generally thanks to iTunes, iBooks and its various gaming markets.
What people seem to want is a device which does everything in one. Mp3 player, video player, books, games and a telephone is what the iPhone offers; so not to advertise your company within the world’s largest industry could be considered a costly mistake.
Software developers come in large numbers, and a well-presented application will generate thousands of pounds depending on the usefulness of your company, of course.
Students have paid their way through college after inventing an Apple App Store-friendly game, which generated a high concentration of popularity among iConsumers.
Although, with the industry growing on a daily basis, other technology such as the HTC Thunderbolt offers similar mobile advertising schemes and could prove to be popular hits as Android controls around 20 per cent of the smartphone market.
Perhaps not as many users; but with a smaller application background and not much variability within the Android market (apart from weather applications), you could create an application relatively easily.
Here are the most popular (by downloads) iPhone apps, as of February 2011:
Facebook: on Android also
Pandora: on Android also
Google Mobile App: not necessary on Android (or you could say “Android is one big Google Mobile App”)
Shazam (song recognizer): on Android also
Flixster (movie schedules and ratings): on Android also
The Weather Channel: on Android also
Google Earth: on Android also
Bump (contact sharing at Starbucks): on Android also
Skype: on Android also
Paper Toss (game): on Android also
Doodle Jump (game): on Android also
Tap Tap Revenge (game): on Android also
Pocket God (game): on Android also
Angry Birds (game): on Android also
Bejeweled (game): on Android also
Traffic Rush (game): on Android also
Read this article: http://philip.greenspun.com/wireless/iphone-versus-android that you may find interesting